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Behavioral Interventions


In a world where decisions can often feel overwhelming and automatic behaviors can lead us astray, carefully designed behavioral interventions can serve as a guiding light, encouraging positive actions and lifestyle choices. At the Center for Behavioral Decisions (CBD), we specialize in designing interventions that encourage desired behaviors in crucial areas of life such as healthier eating, increased physical activity, or greater financial savings. Our interventions are grounded in evidence-based practices from behavioral science and leveraged by the latest technology, ensuring a comprehensive and modern approach to behavior change.

Our Process

Our approach to designing behavioral interventions involves a series of carefully planned steps:

1. Understanding the Context: Firstly, we take the time to understand the specific context in which the behavior occurs. This involves analyzing the target audience, the environment, and the various factors that influence the decision-making process.


2. Identifying Barriers and Facilitators: Next, we identify the barriers that are preventing individuals from engaging in the desired behavior and the facilitators that can help overcome these barriers.


3. Designing the Intervention: Based on this understanding, we design a tailored intervention that addresses the identified barriers and leverages the facilitators. This could involve a range of strategies, from nudges and prompts to more comprehensive education and training programs.


4. Testing the Intervention: Before full-scale implementation, we test the intervention in a controlled environment to assess its effectiveness and make any necessary adjustments.


5. Implementing the Intervention: Once the intervention has been refined, it is implemented in the field.


6. Monitoring and Evaluation: After implementation, we continuously monitor and evaluate the intervention to ensure it is having the desired impact and make any necessary adjustments.

Key Benefits of Our Service

Tailored Solutions


Comprehensive Approach

Continuous Improvement

Contact us to learn how our behavioral science-based solutions can help you to boost your business.

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